Generative AI and Its Impact on Business: Our Event in Madrid with Oral-B and Suntory Global Spirits
Last November, Digittude had the pleasure of participating in an exclusive event in Madrid, where we met with leading experts from Oral-B and Suntory Global Spirits. During this gathering, we explored the impact of generative AI on the transformation of key industries and the optimization of processes in global companies.
Generative AI: Revolutionizing Key Sectors
The event served as a platform for discussion and knowledge-sharing on the use of artificial intelligence in the business environment. Among the key topics covered, we explored:
🔹 Digital Humans at Points of Sale: We examined how AI is enhancing customer interactions by creating expert assistants that deliver personalized and efficient experiences. Oral-B presented success stories showcasing the implementation of digital humans to provide real-time consumer guidance.
🔹 The Evolution of AI: From Chatbots to Advanced Solutions: We analyzed the progression of artificial intelligence, from its early chatbot applications to today’s sophisticated tools capable of managing complex data, personalizing services, and improving business efficiency. Suntory Global Spirits shared its experience in leveraging generative AI for internal process optimization and strategic decision-making.
An Event Shaping the Future of Digital Transformation
The gathering not only provided insights into the latest trends in generative AI but also fostered strategic connections with professionals and companies leading digital transformation in their respective industries. The conversation remains open, and at Digittude, we continue to develop innovative solutions to maximize the potential of technology.
